RAW PEC · AI Market & Ecosystem Advisory

Turn market change into a clear next decision.

RAW PEC works with technology leaders on market positioning, ecosystem strategy and the evidence needed to demonstrate business value. Our initial commercial focus is ServiceNow ISVs, informed by a broader view of the AI landscape.

Decision area · 01

Where should we compete?

Examine the market shift, customer need and capabilities that support a credible position.

Example deliverable: A decision brief comparing strategic options.

Decision area · 02

Which relationships matter most?

Identify the platforms and partners that can strengthen your position, and the dependencies that need active management.

Example deliverable: An ecosystem map with partner priorities and next actions.

Decision area · 03

What evidence will support our value proposition?

Define the outcomes customers care about and the evidence needed to assess progress.

Example deliverable: A value measurement plan connecting outcomes, baselines and evidence.

Engagement approach

How we work

Scope is agreed around a concrete decision and useful outputs. Contact Ron to discuss fit and the current engagement options.

01

Diagnose

Understand the current position, ecosystem fit and gaps in value evidence.

02

Blueprint

Define the strategic choices, commitments and measures that will guide the work.

03

Optimize

Review what the evidence shows and refine the next decision.